By using customer service to help them, you can save costs on marketing, helping you reach profitability faster. Plus, if they’re loyal, they will spend more. Happy customers are less likely to stop doing business with you. Here’s 3 additional benefits of customer service. The worst thing you can do to a customer is ignore them if they try to contact you. Increased sales and customers is one of the benefits. Plus, 96% of consumers consider customer service to be a crucial factor when deciding whether to remain loyal to a particular brand. However, there is great value in ensuring you deliver positive customer service.Īccording to the recent Achieving Customer Amazement report, 1 in 4 customers is willing to pay up to 10% more in almost every industry if they receive excellent customer service!Īnd an astounding 93% of customers are likely to make repeat purchases with companies who offer excellent customer service. What is good customer service? How important is good customer service?Ĭustomer service has an impact on both existing customers and potential customers.ĭid you know that 68% of consumers would react by telling family and friends about a bad experience by posting it on a social network?Īnd almost 50% of customers claim they would switch to a new brand after just one bad experience!Īnd as each Facebook profile has an average of 338 friends, one negative experience can quickly reach thousands! Whether you provide customer service by phone, email, live chat or social media, we've gathered some of our favorite stories online and share our thoughts on what makes them so good. “Our purpose is simple: to live and deliver WOW.”Īnd while there are thousands of negative customer service stories on the web, there are very few positive stories. In fact, delivering excellent customer service is one of Zappos’ company values : Yet, Zappos built a billion dollar empire by delivering excellent customer service. Most companies don't prioritize customer service. When was the last time you provided GREAT customer service? When was the last time you provided good customer service?
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